AUSTIN, Texas — Tesla is offering one year of complimentary Supercharging to buyers of new Model 3 Premium and Performance variants in North America, the company confirmed. The promotion comes paired with 0.99% APR financing for up to 72 months, marking one of the more aggressive combined incentive packages Tesla has offered on a single model in years.
Who Qualifies
The free Supercharging offer applies to custom orders of the Model 3 Premium and Performance trims — not the standard rear-wheel-drive variant, and not inventory vehicles. It is stackable with Tesla's existing trade-in promotion that provides 2,000 miles of complimentary Supercharging for customers who trade in a gasoline-powered vehicle.
The 0.99% APR financing offer is valid through June 30, 2026, giving buyers a narrow window to lock in rates well below the current market average for auto loans.
How Much Is This Worth?
The practical value of a year of free Supercharging depends heavily on how a buyer charges their vehicle. For Tesla owners who primarily charge at home — still the majority of the fleet — the annual savings are estimated at $120 to $260 for drivers using Superchargers mainly for road trips and occasional top-offs.
The incentive carries considerably more weight for buyers who lack home charging access: apartment dwellers, condo owners, and urban drivers without dedicated parking. For someone relying on Superchargers as their primary charging source, one year of free access can be worth $600 to $1,500 or more depending on annual mileage and location.
Tesla's Supercharger Pricing Advantage
Alongside the promotion, Tesla highlighted that its own vehicles enjoy the lowest per-kWh Supercharger rates on the network, claiming that non-Tesla EV owners pay approximately a 40% premium. Independent analysis places the actual figure closer to 30 to 35%, though the premium can approach 37% at peak hours in high-cost markets like Los Angeles.
